Belén gives 1:1 mentoring on how to open your own business, brand, or rebrand. Her purpose is to help Latin women from any part of the world to connect with the heart of their brand, to make it look more attractive and coherent to potential customers, and thus increase their sales.
She defines her brand personality as direct, happy, optimistic, trustworthy, and inspiring. We worked with a colour palette that represents these concepts. We created different logo versions, presentation template, illustrations, graphic badges, and look and feel for social networks.